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Poshmark has completely taken over the secondhand resale market, competing with the likes of eBay, Thredup, and other online thrift stores. With millions of users and a vast selection of fashion, accessories, and more, Poshmark is the go-to marketplace for fashion enthusiasts seeking unique finds and great deals.

While it’s popular for buying clothes, its popularity for resale is astonishing. It’s simply the perfect online platform for selling secondhand clothes and making extra cash. 

To help you get started, we’ll show you everything you need to know about selling on the Poshmark platform.

a beginner’s Guide poshmark

What is Poshmark? 

Poshmark is a popular online resale marketplace where people can easily buy and sell new and secondhand styles for women, men, children, youths, pets, homes, and so much more. With around 8 million sellers and 7.8 million buyers reported as of September 2023, Poshmark has become a thriving community of fashion enthusiasts buying and selling their products.

So, what makes Poshmark so unique? Poshmark’s user-friendly platform and clean interface make buying and selling accessible to everyone. As a seller, Poshmark makes it incredibly easy to curate a virtual shop appealing to prospective buyers.

Poshmark goes beyond just being a marketplace – it’s also a social media network and a community. Users can follow each other, share listings, and leave comments and reviews, cultivating a supportive and interactive environment.

Additionally, as a seller, you can participate in social events such as “Posh Parties,” further elevating the social interactions and connections between buyers and sellers. This community-centric approach enhances the process, further aiding sellers in gaining exposure and building a devoted customer base.

Collectively, these features make it the ultimate choice for people looking to sell unwanted items or make a business out of selling secondhand items.

frontpage of poshmark website
Poshmark’s homepage

How to Sell on Poshmark 

Whether you want to declutter your closet or create an income stream selling new or used fashion items, selling on Poshmark is easy – and rewarding. Here are the steps you will need to take to get started as a seller:

Step 1 – Sign Up

Download the Poshmark app or visit their website to create a free account. You can either use your email or social media account to sign up and create your Poshmark Store.

listing your items on poshmark

Step 2 – Customize Your Profile

Customize your profile and make it stand out by adding a picture, writing a bio, and showing off your unique style. Your Poshmark bio is an opportunity to showcase your unique brand.

Use this space to describe your style, highlight your expertise, or share any relevant information that can attract potential buyers or sellers. Be sure to keep it concise and engaging.

A well-curated profile attracts potential buyers. 

Step 3 – List Your Items

Tap “Sell” and add photos of your items. Write catchy product descriptions, including brand, size, condition, and unique features. 

Step 4 – Set a reasonable price

Price your items competitively by using market value and conditions as guidance. When setting a listing price, you must consider Poshmark fees. Poshmark states on its website that “For all sales under $15, Poshmark takes a flat commission of $2.95. You keep the rest. For $15 or more sales, you keep 80% of your sale, and Poshmark’s commission is 20%.”

Luxury and brand name items such as Tory Burch, Free People, Louis Vuitton, and Lululemon in good condition do quite well on the platform and tend to fetch higher prices. Meanwhile, items from lesser-known brands or with signs of wear may be priced lower.

Step 5 – Ship Your Sold Items

Once a buyer makes a purchase, Poshmark will provide a prepaid shipping label. Poshmark provides a flat rate of $7.97 for expedited shipping on all orders. This shipping fee is paid for by the buyer. All you have to do is ship your items with the prepaid label and wait for payment.

Once the buyer receives the item, Poshmark will release payment to your Poshmark account within three (3) days of delivery, upon which you can withdraw the money.

Tips for Selling on Poshmark

Selling on Poshmark can be lucrative if you approach it with the right strategies. Here are some tips to help you succeed as a seller:

login page of poshmark
User login page on the Poshmark website

Take high-quality photos

Great photos are essential for attracting buyers and capturing their attention. Investing in good lighting and photography equipment will help to showcase your items.

Share your listing

Boost visibility by sharing your Poshmark listings with the Poshmark community and on other social media platforms. Join “Posh Parties” and share your items in relevant categories. Regular sharing helps your listings appear higher in search results.

Communicate with buyers

Respond quickly and politely when someone shows interest or makes an offer.

Ship quickly 

Ship quickly, but take the time to package items securely and carefully. Poshmark provides a pre-paid shipping label, so all you need to do is pack the item and drop it off at the designated shipping location.

Use appropriate packaging materials to protect the item during transit and provide the buyer with a tracking number to keep them informed.

Consider adding a personal touch, such as a handwritten thank-you note or a small freebie, to enhance the customer’s experience.

Stay active and consistent.

Consistency is key when selling on Poshmark. The more you engage with the platform, the more exposure your listings will receive. Post items regularly, share your listings, follow other users, and participate in Posh Parties.

Regularly sharing of your listings increases their visibility. Develop a sharing schedule and prioritize sharing during peak shopping times. Consider using automation tools or enlisting the help of friends and family to maximize your sharing efforts.

Leverage social media: Take advantage of Poshmark’s social media integration by sharing your listings on platforms like Instagram, Facebook, and Twitter. Use high-quality images and engaging captions to entice your followers to check out your Poshmark closet.

Engage with the Poshmark community: Building relationships within the Poshmark community can help increase your visibility and attract potential buyers. Consider collaborating with sellers on themed closets or hosting joint Posh Parties to cross-promote each other’s listings. This can be particularly effective if you have complementary styles or target audiences.

poshmark posh party promotion

The more active and engaged you are, the more likely others will reciprocate and support your listings.

Offer excellent customer service.

Providing excellent customer service is crucial for building a positive reputation on Poshmark. Respond to inquiries promptly, ship items quickly, and package them with care. A happy buyer is more likely to leave positive feedback and recommend you to others.

Respond promptly: Respond as quickly as possible when a buyer reaches out with a question or inquiry. Prompt responses show that you value their business and are committed to providing a positive experience.

Resolve issues as they arise: Not all customers will be happy with their purchase. In the event of a problem or dispute, handle it professionally and promptly. Address the issue empathetically and work towards a resolution that satisfies both parties. Poshmark has a support team that can assist with any escalated issues.

Leverage Poshmark’s promotional tools

Poshmark offers various tools to help sellers boost their sales. Use features like Price Drops, Offer to Likers, and Closet Clear Out to attract buyers and incentivize purchases.

Offer bundle discounts: Offering bundle discounts can be a great way to incentivize buyers to purchase multiple items from your closet. Consider offering a discount when a buyer purchases two or more items. This not only encourages larger purchases but also helps you move inventory faster.

Run promotions: Poshmark offers various promotional features that can help you attract buyers and increase sales. Consider running promotions such as Price Drops, where you temporarily lower the price of an item, or Closet Clear Out, where you offer discounted shipping to buyers who like your listings.

Be open to negotiation.

Poshmark allows buyers to make offers on your listings. Be open to negotiation and consider accepting reasonable offers, especially if an item has been listed for a while. Negotiating can help you sell items that may have otherwise remained unsold.

Optimize your listings for search.

Ensure that your listings are search engine optimized by using relevant keywords in your title and product description. Consider what potential buyers might search for for items like yours and incorporate those keywords naturally into your listings.

Strategies for pricing your items on Poshmark

Pricing your items competitively is crucial for attracting buyers and maximizing your sales on Poshmark. Here are some strategies to help you determine the right price for your items:

image of item for sale on poshmark

Research similar listings: Before pricing your items, research similar listings on Poshmark to understand the market value. Take note of the prices at which similar items have sold or are currently listed. This will give you a benchmark for pricing your own items.

Consider brand, condition, and demand: These things can influence an item’s price. Brand-name items in excellent condition tend to fetch higher prices, while items from lesser-known brands or with signs of wear may be priced lower. Take these factors into account when determining the price for your items.

Offer bundle discounts to incentivize buyers to purchase multiple items from your closet. Consider offering a discount when a buyer purchases two or more items. This not only encourages larger purchases but also helps you move inventory faster.

Run promotions: Poshmark offers various promotional features that can help you attract buyers and increase sales. Consider running promotions such as Price Drops, where you temporarily lower the price of an item, or Closet Clear Out, where you offer discounted shipping to buyers who like your listings.

By implementing these pricing strategies, you’ll be able to attract buyers and maximize your sales on Poshmark.

Is selling on Poshmark worth it? 

Whether it is worth selling on Poshmark depends on your goals and situation.  As a seller, Poshmark offers you the opportunity to declutter your space while earning extra income, start your own online business, connect with like-minded individuals, and have control over your selling process.

However, selling on Poshmark requires a great deal of patience. Items may not sell as quickly as you hope; therefore, offloading an item you are trying to sell may take weeks or months. Patience is going to be key.

Before signing up on Poshmark, consider your goals, the time and effort you’re willing to invest, and whether the benefits align with your expectations. Familiarize yourself with Poshmark’s policies and fees to make an informed decision. 

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Tamara White is the creator and founder of The Thrifty Apartment, a home decor and DIY blog that focuses on affordable and budget-friendly home decorating ideas and projects. Tamara documents her home improvement journey, love of thrifting, tips for space optimization, and creating beautiful spaces.

Deborah Agor
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Deborah Agor is a seasoned freelance writer known for her captivating storytelling and informative articles. With a diverse background in journalism, Deborah's versatile writing style covers a wide range of topics, from technology to health and wellness. Her dedication to delivering engaging content has seen her work with numerous top brands. When she's not writing, Deborah enjoys exploring nature and discovering hidden gems in her community.

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